Weekly email

Richpanel pricing: what it really costs a Shopify store

Ecommerce helpdesk sold per seat, with AI billed on a token meter rather than per resolution.

Partly confirmedPrice checked on 2026-10-26 from the official source.

Plans

PlanMonthly billingAnnual (per mo)What's included
Helpdesk seat$119$99Per seat. No per-ticket fees
AI usage——$200/mo minimum, top-ups in $100 blocks
Returns & Exchanges add-on——From $99/mo

How AI usage is billed

Token-based credits: $0.60/credit monthly or $0.50 annual. Richpanel says about $0.20 covers a whole AI-handled conversation at the annual rate. AI minimum is $200/mo.

Estimated monthly cost by store size

Small store (200 conversations, 1 seat, 100 AI-resolved)
$319/mo
1 helpdesk seat + AI meter
  • Seats: 1 × $119 (monthly) = $119
  • AI: 200 AI-handled conversations × ~$0.24 = $48; minimum $200 → $200
  • Total ≈ $319/mo (approximate: AI cost depends on tokens).
Medium store (1,000 conversations, 2 seats, 500 AI-resolved)
$478/mo
2 helpdesk seats + AI meter
  • Seats: 2 × $119 (monthly) = $238
  • AI: 1,000 AI-handled conversations × ~$0.24 = $240; minimum $200 → $240
  • Total ≈ $478/mo (approximate: AI cost depends on tokens).
Large store (4,000 conversations, 5 seats, 2,000 AI-resolved)
$1,555/mo
5 helpdesk seats + AI meter
  • Seats: 5 × $119 (monthly) = $595
  • AI: 4,000 AI-handled conversations × ~$0.24 = $960; minimum $200 → $960
  • Total ≈ $1,555/mo (approximate: AI cost depends on tokens).

Assumptions: AI resolves 50% of conversations; monthly billing unless noted; taxes, add-ons, SMS/voice and phone fees excluded. How we calculate.

Not confirmed / not public:Check the vendor's site for these.

Note: Our ~$0.24 per conversation at monthly rates scales Richpanel's ~$0.20 estimate by $0.60/$0.50. It's an approximation.

See Richpanel's official pricing

Sources

Compare: Gorgias vs Richpanel · Richpanel vs Re:amaze

Other apps: Gorgias · Tidio · Intercom · Zendesk · HubSpot Service Hub · Shopify Inbox · Re:amaze · Freshdesk · Zipchat · Siena AI · Chatty AI Chatbot & Live Chat · SB Helpdesk, Live Chat & FAQs

The Ledger

The Ledger, every Monday

The Ledger, every Monday: what AI apps really cost Shopify stores, plus a Thursday deep-dive.

FreeMondays + ThursdaysUnsubscribe anytime

Free · Every Monday

Price changes, new fees and the real monthly bill for Shopify AI apps. One short email a week.

Subscribe on Substack →Read past issues